Welcome to the Serve No Master Podcast! This podcast is aimed at helping you find ways to create new revenue streams or make money online without dealing with an underpaid or underappreciated job. Our host is best-selling author, Jonathan Green.
Today's guest is Bryan Scudiere who had a wake-up call when he saw a picture of himself and realized he had gained weight and had man boobs. Despite being focused on his career and getting married, he knew he needed to make a change. He spent three years trying various diets but kept regressing. Finally, he realized he needed a sustainable approach that aligned with his life as a dad and business owner. This realization led him to create a program that promotes a harmonious balance between a successful career and a fit body.
In this episode Bryan Scudiere joins us to explore the age-old question: Is Dad Bud inevitable or is there a way to escape it? Bryan, a master at balancing different aspects of life, compares this balancing act to playing Dungeons and Dragons, where we allocate points to different attributes. In this thought-provoking episode, Bryan challenges the belief that achieving balance is a zero-sum game and shares insights on how exercise actually increases energy levels. He delves into his personal fitness protocol and discusses the overwhelming number of diet options and fad diets available. Bryan shares his preference for the sustainable and enjoyable Paleo diet, as well as his frustrations with restrictive diets and the lack of a one-size-fits-all solution.
Notable Quotes
- "So you gotta find that balance, and it really comes down to testing things out." - [Bryan Scudiere]
- "I think that people are chasing aesthetics. I think that people need to focus on the feeling. I think they need to focus on who they're becoming." - [Bryan Scudiere]
- "You can have pretty much anything. Just understand how it works." - [Bryan Scudiere]
- "The Challenges of Finding the Right Diet: 'What's really hard is that you are trying to balance these different things...We think that we have to. It's a zero sum game, and there's this belief that we have not enough time or not enough energy." - [Jonathan Green]
- "If people can't decide if eggs are good or bad, how can we decide anything else? And there's so much bad information and it's hard to know what's the good information." - [Jonathan Green]
Connect with Bryan Scudiere
Website:https://www.unbreakabledads.com/
Connect with Jonathan Green
Welcome to the Serve No Master Podcast! This podcast is aimed at helping you find ways to create new revenue streams or make money online without dealing with an underpaid or underappreciated job. Our host is best-selling author, Jonathan Green.
Today's guest is Bryan Scudiere who had a wake-up call when he saw a picture of himself and realized he had gained weight and had man boobs. Despite being focused on his career and getting married, he knew he needed to make a change. He spent three years trying various diets but kept regressing. Finally, he realized he needed a sustainable approach that aligned with his life as a dad and business owner. This realization led him to create a program that promotes a harmonious balance between a successful career and a fit body.
In this episode Bryan Scudiere joins us to explore the age-old question: Is Dad Bud inevitable or is there a way to escape it? Bryan, a master at balancing different aspects of life, compares this balancing act to playing Dungeons and Dragons, where we allocate points to different attributes. In this thought-provoking episode, Bryan challenges the belief that achieving balance is a zero-sum game and shares insights on how exercise actually increases energy levels. He delves into his personal fitness protocol and discusses the overwhelming number of diet options and fad diets available. Bryan shares his preference for the sustainable and enjoyable Paleo diet, as well as his frustrations with restrictive diets and the lack of a one-size-fits-all solution.
Notable Quotes
- "So you gotta find that balance, and it really comes down to testing things out." - [Bryan Scudiere]
- "I think that people are chasing aesthetics. I think that people need to focus on the feeling. I think they need to focus on who they're becoming." - [Bryan Scudiere]
- "You can have pretty much anything. Just understand how it works." - [Bryan Scudiere]
- "The Challenges of Finding the Right Diet: 'What's really hard is that you are trying to balance these different things...We think that we have to. It's a zero sum game, and there's this belief that we have not enough time or not enough energy." - [Jonathan Green]
- "If people can't decide if eggs are good or bad, how can we decide anything else? And there's so much bad information and it's hard to know what's the good information." - [Jonathan Green]
Connect with Bryan Scudiere
Website:https://www.unbreakabledads.com/
Connect with Jonathan Green
Jonathan Green: Is dad bod inevitable, or is there a way to escape it? We're gonna find out on today's special episode with Brian Scudiere.
Announcer: Today's episode is brought to you by Canva. When we finally decided to grow our social media presence, Canva was the only option. I tried dozens of alternatives, but I had to admit that nothing else comes close. We use Canva for social images, print on demand designs, and tons more at Serve Your Master. Grab a free account today at servenomaster.comfont/canva.
Are you tired of dealing with your boss? Do you feel underpaid and underappreciated? If you want to make it online, fire your boss and start living your retirement dreams now, Then you've come to the right place. Welcome to serve no master podcast, where you'll learn how to open new revenue streams and make money while you sleep. Presented live from a tropical island in the South Pacific by best selling author Jonathan Green. Now here's your host.
Jonathan Green: Now this is a topic near and dear to my heart because I work from home. And once you start working from home, It's easy to lose all that discipline, right? Everything falls apart. And every time you make a plan, it's like, Oh, the gym is so far away. And life gets busy, Especially as we're dads kind of become this whole modern statement, right? Always got a dad bod like dads aren't expected to have goodbyes anymore. And there's All these things out there. And I found your story really interesting because the same thing happened to me. I was going to on a flight with my wife and they made me step on the luggage scale because the plane was small and they didn't want to crash it and they had to move people around. I came in at 285. Shocked me. I was like, what happened? Because you just stop paying attention. Like, I have a girlfriend now. I was my girlfriend at the time. Why does it matter? Right? And you I just ballooned. And so I put on massive amounts of weight. And that was like my moment. I was like, I got to make a change. I've lost about £60 since then. Still on the journey, right? It's still a continual journey. But it's very interesting. And And that's why I'm so fascinated by your story is that whenever you're on a diet that's working, everyone wants to give you advice. Like, that's the number one people think. You know, I lost 6 rather go. Let me tell you how to lose more. It's like but what I'm doing, Why would I? People in dieting more than anything else, they love to give unsolicited advice. So I really want to hear about your story, about how you first Realize you had your moment of revelation and then how you turned that into starting to build a business. Very interesting to me.
Bryan Scudiere: Yeah. Absolutely. The it was a very similar, like, I call it like a o well, I I don't know. Am I allowed to curse on here? No? Okay. Good. I'm glad I asked. So I call it like the Oh, man moment. Like, the, oh, I messed up moment. Right? You see the number on the scale. It's like everything feels very real because everything is so gradual on a day to day basis. You Take a look at your body in the mirror. You take a look after you take out get out of the shower, and you don't see much change on a day to day. And then you have that, Oh, man moment where the number becomes real. And for me, that was when my my I used to have a lot more hair, and it was all messed up. And my wife is like, oh, your hair looks crazy right now, and she just snapped a picture. This was 6 years ago. And then she showed me, And I just, like, was standing there looking derby. I had man boobs, and I was like, Yeah. I've never been this heavy in my life. And just like you said, it was something that was so far on the back burner because once you're in your late twenties, you're super focused on your career. Right. I was getting married to my girlfriend, now wife. I was super focused on that. I was super focused on building a team. I was super focused on really everything that was, like, What we're what we're told to focus on. And then I took a look at my body, and I was like, I've never looked like this in my life. And that was something that I I was, like, I knew I needed to change. So I immediately like, that night, I started researching up diets, And every diet, fad diet known to mankind came into play. Right? Oh, triketo. Oh, go vegan. And then 2019, it was like game changers came out. It was like, if you're not eating plants for every single facet of your life, like, you're messing up. And I just started to get really, really confused over the course of 3 years. I kept switching gears, changing. Like, do I wanna go keto? Do I wanna try 1 meal a day? Do I wanna try intermittent fasting. After about 3 years of trying literally everything and not getting anywhere because I would progress and then I would regress. Right. You lose £10, you gain £10. Lose £15, gain 15. And so then I started to figure out, like, well, what's sustainable as a dad? What's Sustainable as a business owner. What's sustainable as somebody who wants to win in their career, but also not look like crap along the way? Because we don't want it to be mutually exclusive. Right. You shouldn't either have a good body and a crappy business or an amazing business and a crappy body. So we want them to work in harmony, And that's what my whole program came about.
Jonathan Green: Yeah. That's what's really hard is that you are trying to balance these different things. And we're I think we approach life like when you play one of those Dungeons and Dragons games where you're like filling out the cards and you'll have so many points is like, how much do I put in health versus intelligence, right? And We think, well, what's going to get me all the way? Because there's this idea, right, that if a guy's got really big muscles, he's dumb. If you got really small muscles, Smart, right? We think that we have to. It's a zero sum game, and there's this belief that we have Not enough time or not enough energy. But what's really weird, and it's counterintuitive, but if you exercise, you have more energy, like I'm more energetic. I work out when I woke up. And the other thing that's really tricky is that not the same thing works for every person. Like I know a lot of people, they work out after work. I'll tell you right now. Never. It will never happen for me. I know if I don't work out in the 1st hour after I wake up, I'm not working out like it just not happening. And that's knowing myself right in some. And the thing you said about diets is really good because there are so many fad diets. It's overwhelming and I'm on paleo. That's what works for me, but that's because it's sustainable. I really like the stuff that I can eat on paleo. And so when people talk about keto, I go, I don't like that Right? It's out and everyone on Keto is so like they're always trying to convince you. It's like people tell you if they're vegetarian, people tell you if they're Keto like they need you to know right away. I never say I would only mention because you mentioned it right. And there isn't is because it's very easy for me. But then people see what I'm on. I eat mostly fruit because I live in a tropical climate. Eat fresh fruit all the time. Fruit is a large percentage of my diet. People like, Oh, you shouldn't be eating those fruits. And I'm like, Yeah, but my weight's going down. All my numbers are good. I'm tracking. My blood tests are really good. My health is really good. All of those things. We will love to give the extra advice and then you jump on their diet. And there's some crazy diets out there. I saw one that's like the cookie diet. I'm like, Well, I don't like the sound of that. Like, that already sounds like crazy. And they're crazy. All these things. I'm not good at restrictive diets like any time where there's like rules, like calorie counting diets don't work for me. Very tough for me. But like Everyone wants to give you advice, so it's very murky. It's like the murkiest place for information. It seems like, you know, because you see every single bodybuilder, Massive muscles. And then they're recommending something like, that's not how you got there. Like, come on, I know what you're doing. Like, come on. I have a A friend of mine is competing in Mr. Universe. I know what has to happen to do that, and we we all pretend it's what's not happening. There's so much misinformation. So That's what's really overwhelming, I think, is the first is the idea that one just 1 super diet that work for everyone, right? And there's 1 super thing. And I think that's why most People just get overwhelmed because there's so much advice. And even now, actually, before this call, I was trying to look up a Paleo cookbook. So hard to find 1. For some reason, There's all these cookbooks that like some of the recipes of paleo or some. And I'm like, Don't do that. What is like? It's either like really weird recipes or it Has other recipes make dinner? I don't do that. I don't want to have to look through the book and check each recipe manually. That's the dumbest thing I've ever heard of. So that's really strange how hard it You want a slow cooker recipe, there's a 1,000,000 for some reason, millions of slow cooker cookbooks. What we have is slow cook.
Bryan Scudiere: No. No worries. I always say that when it comes to dieting, there it's like a spectrum. On one end, you have hyper restriction, and the other end on the other end, you have, like, tracking. Okay? So what most people try to do is they try to find something That like, they'll land on that spectrum. Some guys do really, really well with tracking. I do super well with counting calories, counting macros. It's like and I love it because for me, it allows me to eat the things that I wanna eat. Right? So if I wanna have a rice krispie treater, if I wanna have a chocolate chip cookie, or if I wanna have a A Dunkin' Donuts don't or something like that. Something that's really out of the ordinary that I may only do once every couple weeks or something like that, I can fit it in. Like, I'm on a cut right now. I've had ice cream every single day, and I've consistently lost weight every single day because I know, Like, how many calories are in it? How what are the macros? Right? And when I understand what food is, I can then apply it into my life. Some guys just don't even wanna have to go that extra step. And so you take it from the quote, unquote tracking side of things where you're counting calories and macros, and you start to lean more towards the restrictive side. And I'm not saying that you need to cut out literally every single little thing in your life, but maybe you restrict it 4 or 5 days a week. Maybe you restrict it 5, 6 days a week. Where it's 5 or 6 days of the week, I'm only eating paleo, and then I can have the 1 meal on Saturday, 1 meal on Sunday. And so you gotta find that balance, and it really comes down to testing things out. And so my program is all about understanding, and I even have a phase, which is the 1st month of every single one of my programs. I have 3 programs. Every single one of my programs is an awareness space where we have to just pay attention. Right? It's not about changing literally anything. We're just gonna start to pay attention To the choices that we make because food is this passive thing. Right? We just go through our day, like, well, what what do I have available? I got a Pizza Hut. I got a Taco Bell. I got a Wendy's. Like, what am I gonna eat? And I know you don't live in America, so I'm sure it's like, what fruit am I eating? Right? A little bit of a different choice. But It it it and without any sort of awareness phase, without any sort of tracking, or without a sort of understanding what what you're actually doing, change is inevitably very difficult. But I know guys that love paleo. I know guys that love keto. And like you said, they're zealots. They just wanna sell everybody on everything.
Jonathan Green: Yeah. I have a friend who's on a diet that's the opposite of paleo. It's like all carb, and he's losing tons of weight. And I was like, well, that definitely wouldn't work for me. It's like if I eat And that thing is very interesting to see. He's literally like every restriction I have, he has the opposite side of the fence. He's like, I'm drinking whole milk and eating bread every day, and he's lost like a ton of weight. And it just goes to show that for different people, different things work. And I've tried a lot of different diets, and this is one where I can be pretty consistent. I'm not Craving things because there's a paleo version of almost everything. And yeah, the thing that is, I know for myself, I leave the house. That's when it gets tricky, Right. If I'm out with the kids, took the kids out for a movie the other day, guess what? There's no options for healthy. The one place in the mall that makes healthy place. Everything's out of stock. That's the one thing that does have it here. So the 2 fast food places, they're loaded up. So that's tricky. I've also started trying Been doing intermittent fasting diet, which and added them on top of it. But I've been doing paleo for 2 years, trying to get better and better at it. And I was like, oh, this is interesting and kind of Trying it as an add on to the first thing they do. You start doing 68 a week and they're like, hey, why don't you try flipping in and making 186? I'm like, guys, that is not what I signed up for. Right? Like, they're They've tried to jump you too fast to these harder ones, and I'm putting it in the next 24. Now, 168, I'm pretty good at. I usually actually do 17 hours fasting or whatever. And it's interesting to see that I don't have a lot of cravings. I I just went downstairs. I was like, oh, I got to be up doing a lot of calls tonight. The old me would have grabbed a hot chocolate, but I was like, that's not allowed. I'll have a tea. I'm always trying to become a t that's something I'm always trying to shift to. I'm always trying to shift to tea, but I also always hate it. Like, that's like my the thing I've been trying for so long. My tea is I don't like coffee. Makes me feel sick. Hot chocolate. I love it, but it's so bad for you. He's the happy middle, and I drink like a fruit tea. It's not a tough guy tea, but it's really that's one of my struggles is, like, Gives me caffeine. That's why I'm so hyped right now. Probably why I'm so chatty. You generally don't talk as much. I'm, like, amped up because I had 3 sips of tea, but it helps me to make Better decisions. And it is interesting to have a moment go, Oh, I'm done eating. Right? And I don't. And it but that's just it doesn't work for everyone. There's a lot of people who don't work for a long time. I couldn't do it when I was doing a lot of night work. It is harder when I work long long hours at night and my outside my eating window. But it's so important, I think, To be aware of what you're eating, be aware of what works for you because it's very interesting to me that you can do what you described to me is literally my nightmare. Trying to write down everything I eat. If we're just supposed to take pictures of every meals, I'm not good at that. My wife tried it too. We both hate it. But and the diet that works for us, not the diet that works for me. So it's very Important. I think that's the first thing is to like, Yeah. What am I doing? Because we eat so much stuff. I'm just aware now of how much I night eat. Right? Like, I'm like 9 o'clock, 10 o'clock. I'm like, oh, normally I would have a snack now or this, and you just realize that it's not actually hunger. I don't have like, I had more hunger pains before. And And so if I mess up like if something happens like I was sick last week, and so I had to take a lozenge and I was having more hunger pains because of that, where if I go a whole 60 hours without eating anything. I don't have the hunger pains. And it's like crazy, right? It's like, oh, if I eat a little, that makes me want more. So there's a lot of Stuff you learn about your body. And the other thing you learn as you get in your forties is that it's a lot harder to lose weight in your forties than it is in your twenties and thirties. Yeah. 100%. Dubai turns against you, but it's very interesting to me. So what do you think are the biggest reasons That people slide out of shape and then or get stuck.
Bryan Scudiere: Yeah. The biggest one is its standards. As we change, as we get older, we find that, like, our health standards simply decline. I always say that it's not even the fact that it's a A a a declination. It's actually just what they always were, but when we're 18, 19, 20, 25, 26, 27, like, we're in our our teens and twenties, we can get away with a bunch of stuff. We've developed we grow up with a very crappy relationship with food because what happens after soccer games when you're a kid. Right? You go Pizza Hut and all that other good stuff. And so we link super hyperpalatable foods with celebration, and, of course, our our metabolism can handle it. After we turn 25, it's a slow decline. We get into our thirties, and we keep the same habits that we had in our early twenties, And it just builds and slows and builds and slows, and so our standards become very evident to us in our thirties and especially in our forties. And so that's the big thing. If we we hold these low standards of what we believe and and is what's possible for us And what the dad should look like. You even said it before you opened up. Like, is the dad bod inevitable? And society gives us, like, the standards that they have for dads is very simple. You're fat. You're probably dumb. You're probably a bumbling idiot. Like, these are the things that are like, society preaches to us through commercials, Through television, through movies. Right? It's just you're like the you're always the butt of the joke or you're always just making a joke. And so what ends up happening is that becomes the programming that we inevitably fall into as dads. So we just have to, like, raise our standards. Like, I have a certain standard in the way that I wanna look. I have a certain standard in the way that I wanna eat. I have a certain standard in the way that I, like, I go to bed at the same time, I wake up at the same time, 7 days a week, doesn't matter. I just have very high standards, and the higher your standards are, Your life needs you there. Like, we don't rise and fall to the level of our goals. We rise and fall to the level of our the standards that we hold in our life.
Jonathan Green: It's really interesting. At my heaviest, I couldn't jump anymore. And I was like, oh, and this is a really interesting conversation because it happens to everyone at some age. It's supposed to happen when you're 90, not when you're, like, 35. And I was like, oh, I'm stuck Like I'm stuck to the ground. I had this kind of moment. And there's a couple as you I know this happens to women as a guy, right? Your feet start to duck. They start to go out and out because your gut's pushing down Your feet wide and wide, and you don't walk in. You don't walk parallel feet anymore. Your feet are both pointing out. And there's these different waypoints, at least for my body. And I was like, oh, I don't run anymore, right? I can't jog anymore. All these things I couldn't do. Now, I still suck at running. Like, I can't do a race. My kids are very fast As I was, like, very paranoid about my kids ending up like me. I was an indoor kid. I had really bad EDHAs. Our parents did teach you how to help. They didn't demonstrate the things. And my kids don't look like me. Like all my kids are ripped. People like, are those your kids? I'm like, Yeah, because I don't want them to have to deal with What I do is I'm trying to teach you from an early age. They're very active. They're very much outside. I'm always encouraged them out to our toys, but I said, I wanna be able to do things. Like, I wanna go up a flight of stairs without Changing my breath. Like you have these internal things, but we have this standard. We go before that. I was like, I want to go fly stairs without getting dizzy. Right. And it's like that's a much lower standard. It's It's like I want to go up a flight of stairs, not needing to lie down. And we keep you're exactly right. You kind of go, I don't want to be like that anymore, right? Like an exactly the same. If I said I want to be able to run, Then that would become a thing. It's just I do a lot of swimming instead. Like, I want to do other things. My kids all do Taekwondo, which I did when I was young. I was like, I still need you to take all 4 of them at the same time. Right. Every once in a while, they get the new belts. They come and they just got their blue belts. I was like, let's just check. Right? And, like, dad fights dirty. Like, they don't teach yourself and not going to the daddy will do at home because when your dad, you have to win every fight. Like, that's the first rule. And Yep. I wanna be able to keep up. And that's a lot of it is that you have these points where you go, I'll let the kids play next to me instead of with me. I can't run with them. I can't keep up with them. I can't pick them up. There's a lot of these things that we let go of. And exactly maybe right that standards is the right word. We go, oh, I'm not the kind of dad who picks up my kids, or I'm not the kind of dad who Plays of my kids. I watch my kids play. Right? We're sitting on the park bench instead of pushing the swing, and we don't have to. And when you were talking about Eating in your 20 when I think about what I ate in college, I literally can't believe I'm alive. Like, I was the one who would just go to Sam's Club and just go to the frozen section. I was like, alright. I'll have a box of 50 to keto is a box of 50 Chinese, like whatever they are. Chinese food frozen. This food frozen. When I think about it now, everything I ate was disgusting. I can't believe I didn't die from it. And if I eat that now, I would explode like I would double in weight. And it is Exactly that if we don't set the standard when we're young, we have these bad habits, and we're surprised. Right? Like, you can get away a lot when you're a teenager. Right. I had friends who would smoke a pack of cigarets and then go play high school football and be fine. Kid, you cannot do things as you get older. Your body changes and it just The price is higher for your misbehavior. It's kind of like if you got and drink, the hangover now is way worse than I was 18. I could go to class the next day now. Right. So this is very interesting. Why do you think looks like something like 70% of Americans are obese, like a massive percentage. We've had this massive unhealthy take, and there's people who you know, there's so much unhealthiness amongst the younger generation. What do you think is causing this massive cultural shift? I mean, I'm still overweight. Like, I haven't finished my journey. Right? But I'm still working out 6, 5, 6, 7 days a week, still trying to eat healthy every day, still Checking my weight every day and all of these things, but it's a lot easier to gain weight. It's much faster gaining weight than losing it. Right? It's like, oh, you can gain 20 pounds in a week. We're only allowed to lose 1 or 2 pounds a week. So it's always this slower push down. Right? These different rules, but why is everyone overweight now?
Bryan Scudiere: Well, I think it comes down to a couple different things. 1st and foremost, it's a belief system. Right? We just talked about that. We operate from the standards that we hold for ourselves, and that's first and foremost. Another peep another thing is It's the instant gratification and really the frame in which we approach fat loss, weight loss, working out, everything like that. Everyone's trying to work out for a result. Right. They go to the gym. They wanna get bigger muscles. So they go to the gym because they wanna see the reps. They go to gym because they wanna lose weight. I stopped that's, like, level 1. That's level 1 working out. Level 2 working out, level 3 working out. Like, I'm so far past trying to improve my aesthetics That, like, I do it strictly for the feeling. You said it before. I know I'm gonna have more energy during the day if I'm working out in the morning, And I know that. Like, I do it a lot of the times for my own feeling. Like, I wake up. When I wake up, I'm automatically in a bad mood. I'm automatically anxious. I'm automatically worried about everything about my day. I'm already doing my checklist. What I need to do at noon, I gotta hit this at lunch. I gotta go over here, And it's 4 o'clock in the morning, and I have this checklist in my mind. And so I wake up very early in the morning, and I get my workout in, and I do my whole morning protocol Strictly for the feeling, because I need to take care of me. If I can get my feelings in check and I can take care of me, then I've already won my day. I I win my day before the sun even comes up. So by the time my daughter wakes up, by the time my my wife gets up, by the time I have to interact with clients or hop on a podcast or anything like that, I'm already out of 10. I don't need to worry about anything else. And even when I didn't have abs or I didn't have broad shoulders or I didn't have bust and veins and all that shit stuff, sorry, All that stuff. Right? The whole idea was, like, I felt better working out, and so I'm just going to do that every day. And so level 1 is like, I wanna see my abs. I wanna lose 10 pounds. But once we get there, then we start to realize that, like, oh, I feel better. I have more energy. Showing up better. My my emotional capacity is better. I'm more sturdy on my day to day basis. I feel like I can handle harder things. I'm more emotionally strong. I'm more mentally strong. Least strong. Oh, I'm showing up better for my wife. Oh, I'm showing up better for my kids. Like and then it becomes part of who we are. And so the way I break things down in my protocol and my and and Into my phases is it's 4 months, 8 months, 12 months. Okay? It takes 4 months to actually build a habit that sticks because of how crazy the world is. Number 2, takes 8 months compounded on those 1st 4 months, so about a year to start to make it a lifestyle Where it's you go from I'm doing it right to I can't do it wrong. Okay? And then it takes about anywhere between 2 to 5 years depending on the person and how consistent they are Free to become part of who you are as a person, part of your identity. At this point of 6 years in, I don't not work out. Doesn't matter where I am. If there's a floor, I I could do push ups, burpees, everything like that. I was just on vacation this past weekend. I I was in, Pennsylvania. There was no 24 hour gym. I couldn't get a day pass, And so I just hit the floor, 425 in the morning, just like I do every single day because I don't miss. And we do and I do that so that way, When my kids get up and everything like that, I'm squared away. I'm good. I'm already in a great place, and so I think that people are chasing aesthetics. I think that people need to focus on the feeling. I think they need to focus on who they're becoming. And if they pay attention to their habits and what they're doing on a daily basis, doesn't matter if you lose a pound this week or 2 pounds this or whatever. It's like, did you hit your standards? Did you hit what you said you were gonna do? Did you actually follow through? Do you have the integrity? That's what this is about. At least that's what I base my programs on.
Jonathan Green: Yeah. One of the things that's really tricky is there's so much false reality. Like, so many people that are posting on social media doing videos and on television. They have these massive muscles, and they're in every movie, and they're juicing. And so you think, oh, That's possible. Right? And it's, like then and it's so untrue. You you're like, wait a minute. He put on £60 of muscle in 6 weeks. Why can't I do that? And then you realize it's like, oh, it's because he's spending $20,000 a month on stuff that you have to ship in from other countries and all sorts of it's most people who are known for their physiques, They're cheating. Right? And that's why they're short in their lifespan, all that stuff. And they're so and that's what's tricky, right? There's this big movement of body positive women. You don't see that for men. Right? Every Single guy in a movie, right? You don't see Russell Crowe as the action star anymore. The guy put on £5. Everyone's he's a pig. He can't be in movies anymore. It's like, what? Right? Like, you know what I mean? It's like Brendan Fraser put on £20, and now he's the whale. Like, these guys don't even put on that much weight, and they get pushed into the, oh, he's in the fat guy Category. Now he's the bad guy, so we don't see that. Right? We never see the possibility. Like, the only version of healthy for men right now is 6 pack. Right? That's the only thing that matters. And for that's not possible, right? Everyone has different bodies. Some people have huge shoulders, whatever. But that's the measurement right now. And it's like a lot of what we see. It's not actually attainable. It's literally impossible unless you juice. And I don't wanna do that because I it's like the consequences aren't worth it to me. Right? Like, I wanna be healthy. Like, the measurement for me is, As a majority, it's just can I keep up with my kids? Can I play with my kids? Can I hang out with them all the time? Whatever they wanna do. I have a rule that if my kids are swimming, I always swim with them. Every time they invite me to swim, even if I'm working, I join them. Like, that's one of my things, and it's like, I wanna be able to do that. That's my measurement, But we're constantly seeing something that's unattainable. So then when we go to the gym for 6 months a year, we don't get that result. It's really disheartening Because we are looking at something that's impossible, even like a lot of the men's fitness magazines they looked at as a kid. Now I know the people they're putting on the covers weren't actually living a healthy lifestyle. So it's like a lot of that. Right? We keep putting this visual in our brain that's not a good thing to look at. It's like so what we're trying to look like is something that's impossible unless to do something unhealthy. So how do you help people, or what should people do to put, like, the right type of goal in front of themselves? Like, oh, this is what I want what this is the right way to measure my health. This is the right thing to focus on. Right? Because, Zach, you're talking about most people focus on. I wanna go to the gym until I lose this much weight until I have 6 pack. And, obviously, I'm still trying to push my weight down because I know I'm at an unhealthy weight. But how do you keep going after that? Right? Like, what is The way to keep maintaining and create a lifestyle, but it's so much of it's in your head because we're always saying, oh, I'm so busy. I'm so busy. I'm so busy. It's such inconvenience. How do you break through that barrier?
Bryan Scudiere: Yeah. So I wanna unpack a a lot of what you said. Right? So first and foremost, in terms of what you're seeing in the movies and on cover, like, cover magazines, stuff like that, Yeah. Those guys are all juicy. I a 100% agree. Do I think that you have to be on steroids to get a 6 pack? No. Do I think that everyone is gonna have the genetics to have an absolutely diced up 6 pack? No. People hold weight in different areas. My brother, we had the same parents, right, looks has a totally different body type like me. Okay. Body type than I do. Right? I don't think even if my brother died it down for a year, he could see his abs, but he's not gonna have the same leanness as me. And that's just because he holds weight differently, but that doesn't mean that he can't get really, really lean and but that's also not in equatable to health. Anything under 12% for a guy, really, you're pushing markers. I have a bodybuilding show on May 27th, so I'm like, I'm in the game. Right. I'm 8 weeks out. I'm low body fat percentage right now. I'm probably hovering around 9 a half, 10%. Is it sustainable? Sure. Is it the healthiest thing in the world? No. I'm gonna get down to probably 4, 5% body fat. That's not healthy at all. And nobody know that by the way, in case anyone's wondering, they diet down. Like, I have a cover model friend, okay, who gets down to 3% for his shoots. He's right back up to 10% plus in a week. Like, they don't hold that. Nobody sits like that. And so the goal isn't necessarily to To always get down to 4% or 5% or anything like that. Really, the way that I break through this with a lot of my guys is we use goals As a marker for trajectory, and that's it. Because most people think, like, the goal is the end result. Once I have this, then I'll be happy. Once I Get to this point where I get to this body fiber center drawer. I get to this level of leanness, then I'm good. I'm done. I I worked out. It's like that's not what this is even about in the slightest. This is about building habits. Right? Like, you don't build a business online To $10,000 a month or $20,000 a month ago. Oh, all the work's done. Oh, good. Right? You you're more so focused What are my habits? What am I compounding daily? And when it comes to fitness, it's no different. So it's like, cool. What's the trajectory? Is it weight loss? Awesome. These are the habits. This is what you gotta eat. We're gonna lean towards either restriction. We're gonna lean towards tracking. We're gonna find out. We're gonna figure out what works best for you, and we're gonna clip off 1% of your body weight a week. And that's it. We're just gonna focus on that. If we keep winning that, then inevitably you're gonna get wherever you wanna go. And so you don't win By hitting a goal, you win by doing the habits. The work instills the worth. That's really what it is. Right? So if somebody comes to me and they're like, dude, I I got a company by the way, I have a a guy that's a c suite executive at Warner Music. I have a guy who runs the largest landscaping company in Westchester County, New not New Jersey. West Hirsch County, New York. Like, I got guys that are busy. I'm busy. Right? I run my own business. I have everything going on. I'm a dad. I got it all going on too. The big thing when it comes down to getting busy is it's not that you don't have time. It's that your priorities are just different. Your priorities are just messed up. Don't tell me you have no time, but you're caught up on TV shows. Don't tell me that you don't have enough money, but you have a PS 5. Don't tell me like, name an example, and it's literally just a priority thing. Because I can get anybody into a very healthy state, A very healthy place, the best place mentally will drop vices, and we'll do that in less than 7 hours a week. If you're in the gym, If you're working out for more than 7 hours in a week, you're working out too much. You don't need to.
Jonathan Green: A lot of people, when I'm teaching them to start a business, there's the same excuses. I'm like, well, how How much time do you spend a week watching TV? And it's always a massive amount. And if you just recorded those shows and watched them without commercials, you could use that time to work on your business. No, don't give the shows. But, yeah, you do. That's the thing. My business is such a habit. People always say to me, how do you keep going? I just work 7 days a week. Like, I had a My dad gave me a piece of advice a few years ago. He goes, you shouldn't work more than 6 and a half days a week. And I was like, that's when, you know, 1 workaholic is giving advice to Another one. They're like, you should take off half a day a week, right? Spend 4 hours a week with your family. And I but I realized I was like, Oh, I would rather work shorter days, But 7 days a week, then a long day, 5 days a week. Right. That's how I like to break up my week. And so it's very much a habit, but it's exactly the same thing. My wife and I, we We wanted to go see a movie last week, and I looked at the time. It goes 3 hours long, and she was like, that's not happening. I was like, let's watch it at home. And that way, you could watch it over the course of 4 days Is the set aside 3 hours to me? And I guess I sound like an old man on his lawn, but I'm like, why are movies 3 hours long? Star Wars is less than an hour and a half, and everyone loves that movie. It doesn't have to be long to be good. There's a value in brevity, right? Like, I'd rather something be short and useful and more efficient because I just want to spend time doing the things that are important to me, and I guess it's exact the same excuses we use about working on our business. We use about fitness. It's like, there's always something you're doing that's a waste of time. We all have bad habits. I certainly do things That are waste of time or that are inefficient. And I just realized for me that I have to do it first thing in the morning. Right? So I get up at 5:45. Sometimes I wake up early. Actually, my trainer lives in my house. I had an extra room. I was like, I need him right here. Like, I want him to hear. So when I'm ready to work out, he's downstairs. And that's it. He doesn't do anything else, right? He's just when I want to train, he's there, trains me downstairs. If I want to go to the gym, which we do sometimes, but not really, I was like, We have enough stuff downstairs. I can get a workout in. And first, when we first started working out, I was like, you gotta do different stuff a lot. We can't I know it's more effective to do the same workout every I was like, but I'll get bored. My motivation will drop off. That's a problem with me. So now we mix it up as I can't be too long. It's got to be under 30 minutes. 20 is my sweet spot. And then I'll be consistent and you can get a really good workout. And there is this other idea. I remember one time a person was like, oh, you should train like 18 times a week. I was like, what? He's like, yeah. Most days you do 2. Sometimes you do 3. I was like, why then you really can't have a life. If you don't have a home gym, then you're going to and from the gym. It's like there's this idea that a workout has to take a really long time. But if you don't do any talking, and let's be honest, a lot of people at the gym are If you move out all the talking and you don't go on water breaks, like when I'm at the gym, I don't drink water because I just wanna be done as quickly as possible. I when we go to the big gym, I get a killer workout in less than 40 minutes. At home, it's less than 20, and that allows me to have the rest of my day. It's not a huge amount of time. When When I was living in America, yeah, I drive into the gym. Maybe it's a 30 minute drive there and a 30 minute drive back. Now it's a 2 hour commitment. Right? I can kind of okay. I I can see why you can complain about that. But how can I have an excuse now? When it's 20 minute workouts before my kids wake up, I just get it done. But Turning into habits, the most important part. And I'm still on the journey. And that's it's interesting. They say it takes years years to get there because we want that instant gratification. Right? And we have these Other things we wanna do sometimes and, I mean, so many times. Right? I don't wanna do it. Like, I still I wake up, but then once you start, you're fine with it. Right? Like, I actually never I like going to the gym once I'm there. It's actually the trip to the gym that's always my problem. Same thing for me for snacks. I will never leave the house to go buy a snack. Like I would never even if we live next door to a 711, I would never walk out the front door to buy a bag of chips. But if they're inside the house, Well, they're getting murdered. It's gonna happen. So I know my line. It's at the front door, and it's different forever. Other people can keep stuff in the house and not eat it. My wife used to hide stuff around the house, but it was like, no, I'll find it like, and once I do, I can't control myself, but it's not in the house. The craving disappears. But so much of it is, like you said at the beginning, It's like assessing yourself and being honest about what you're good at and what you're bad at and knowing, Oh, if I try and work out in the afternoon, I won't do it. That took me a long time to learn that lesson. They're just not consistent. I I keep snacks in the house. I can't control myself. And we're playing around with more and more things with the diet, like learning different paleo recipes. And there's a lot of these like Paleo desserts. I was like, oh, I'll play around with that. But I eat 1 and then I weigh myself the next day to see if they're really okay because I don't really trust that because it seems tricky to me. So a lot of it is Self assessment and kind of you have to be honest with yourself. And a lot of phases in life, right? When I wanted to get better at dating, when I want to get better at busy, I have to look in the mirror and go, I'm going to be really honest myself and What I'm doing right, what I'm doing wrong, because that's the only way to get better is to take total responsibility.
Bryan Scudiere: Yeah. I mean, that's why coaches exist. That's why trainers That's right. That's personally, in my opinion, this is why I exist. I just tell people the truth. Like, if you're telling me that if we have a check-in call, right, you're one of my And you're telling me that you're in the gym for 90 minutes? And I just had a client do this 2 weeks ago. He's like, dude, I I don't know if I can do 4 workouts in a week. They just take too long. I'm like, Oh, the 5 minute workouts. Is it really? Like because I'm in the gym for 75 minutes to 90 minutes. I'm like, what are you doing on your rest breaks? He goes, well, I watched this YouTube video where it says that I need to rest 3 to 5 minutes in between sets to get maxed. I'm like, dude, you're not trying to get jacked. You're not a bodybuilder. That's RP strength. That dude is talking to people who are trying to walk on stage this year. And so what I tell everyone is, like, your phone serves one Two purposes in the gym. Number 1, music. That's fine. Number 2, you should have your stopwatch open at all times running continuously. You finish a set 60 to 90 seconds. If you're waiting any longer than that, you're just wasting time. And so you I knock out my workouts In 48 minutes, 55 minutes at most, and I have long workouts. But if you're in the gym for an hour or more, you're dillydallying. You're just wasting time.
Jonathan Green: I'm always thinking, how can I get out of here faster? So I'm like, let's I'll do a 42nd break instead of 60 because I want to get done quicker. Yeah. Let's I'm thinking about that endpoint. My wife does these marathon workouts and she's there for like forever. I'm like, What are you doing? You're gone for 3 hours. I'm like, Do I need to be worried? Able when I go with her, I'm like, she just somehow makes it last forever. Always done first. But even if I do 2 back to back workouts, right, she's still going and That's her thing. It's fine. But, you know, she has a lot of treadmill and a lot of that stuff, so that can take longer. But I'm all about I want to I get there and all I'm thinking about is leaving. I'm like, I want to get it done really efficiently. But when I was younger, I would dillydally and just chatting to people and you're doing other stuff and messing around and not being efficient. If you don't have your Plan written down and you're just randomly doing whatever is available. And sometimes I have to do that when I'm at a travel gym, like I'm out of town, like, what equipment do they have? I have to adapt. But it's very then you create a bad habit and then the bad habit's the reason you quit, not the good part, right? Like it's taken so long, so I can't do it. It's like very tricky because Like I said, there's so much information out there. There's so many diets, so many exercises, so many workouts, so many routines, and Everyone says that theirs is the best. And every time I work with a different trainer, like, they give completely different diet advice. And it's really And you never you will never get 2 trainers to give the same advice, no matter who you talk to. And that's what makes it. There's not a universally accepted this is This is about in my lifetime. Eggs have gone from good to bad, like 20 times. Right? Eggs are evil. Eggs will save your life. Eggs are evil. Eggs will save your life. It's like, I don't know what's going on with eggs, but it's like, no, you can eat the outside, but the yolk is poison. No, actually, the yolk is really good for you. It's how you get big. And it's like If people can't decide if eggs are good or bad, how can we decide anything else? Right? And there's so much bad information and some It's hard to know what's the good information. Right? It's just so much if you look up anything on YouTube, right, you look up, like, what's the right way to do a bench press. All 5 videos will have different ways of doing it.
Bryan Scudiere: Yeah. You're always gonna have conflicting information, and that's where the whole idea of awareness and the whole idea of testing Comes into play. Like, I did keto. And now and when I do things, I don't just do things. Like, I did it. I committed to 90 days. I was like, I don't care how much it sucks. I'm doing this for an entire quarter, And I did it for an entire quarter, and I lost a ton of weight, dude. I lost a ton of weight. I went from 228 down to 192. But here's the issue. I looked flat. I had very little energy, and I was, like, spending an exorbitant amount of money at the local diner because It's all and in my head, I was like, all I could eat is steak, eggs, and bacon because I can't go to Troy. I can't do anything else. So I was, like, grubhubbing $30, like, 3 eggs with bacon every single day because keto is one of those things. Like, if you don't if you don't prep like, I was running my own business at the time. I was doing, like, 80 hour weeks. Like, if you don't prep, like, you're just you're screwed over. And so then I was like, you know what? Maybe that doesn't work. I gotta try something else, and I went the vegan route. And, again, I don't just try things. Like, I did it for an entire quarter. I did it for 90 days, And I've never been more tired in my entire life. I was absolutely exhausted. Eating enough calories or anything like that on a vegan diet was Tremendously difficult for me. And not only that, I was spending a ton of money again. And so what I I I saw a YouTube video. His name's Mike Isratel. Okay? He did a TED talk. And this guy, he's a, nutrition scientist down at Temple University in Philadelphia. And in 9 minutes, he broke down what I talk about to all my clients is, like, look. At any rate, Foo each food has, like, a benefit and, like, a disadvantage, and so it's just understanding how they interplay and just bringing them into your life. And it you can have a cheeseburger, but just don't have 4 every day, every week. You can have bacon, but just don't eat it 3 times a day. It's like you can have pretty much anything. Just understand How it works. And so when I heard that, I was like, well, food is made up of macros. Food is made up of calories. If I just understand how that all interplays, then I can in pretty much whatever I want, I can have the flexibility because you mentioned before. Right? Like, my sweet spot's 20 minutes for my workouts, and so I'm gonna stay consistent. That's the key. It's not about like, most people think it's either I'm all in or I'm all out at 0 or 100. Right? Where the sweet spot is is like, how can I be, like, a 60 to 70, 7 days a week? Like, can I be, like like, In the zone of progress, but not always perfect perfect? Because it's not about what works. It's about what works every day. Like, anything works once.
Jonathan Green: One of the problems with a lot of the diets, like if you read the original Paleo cookbooks, they're awful. Like the way they describe Paleo, it's always the most extreme version. I remember she was like, Oh, And for dessert, you can have a sliced walnut. And I was like, okay, there's no way you can chop 1 walnut and make it. It was it's so extreme. Every like every recipe she was describing was disgusting. And I was like, you don't have to do that, right? Like the main rules of Payload is you just don't eat white carbs. Like that's the main thing. And then you just don't drink carbs, right? Like those are 2 rules I can handle. But as soon as you start describing, like, really disgusting, every meal has to be it's like every meal has to be boiled or steamed. Nothing tastes good steamed, by the way. Like everything you steam is gross. And like when people and I know like when people are on They're training for bodybuilding, right? Like, oh, I eat boiled chicken and steamed broccoli every day. It's not a pleasure. They're not having a good time and all that stuff, but it's like And only for a short window that's not sustainable because it's so awful. But a lot of the every time you start something, a lot of people want to push it to the extreme. Stream. It's like, oh, you can only do keto if you're doing extreme keto. Right? And it's like you can only do paleo if you're doing, like, super Cro Magnon style. I'm like, alright, let's not get crazy. Does every meal have to be gross? And that's I think the biggest problem is when you're on a diet, if it feels hard, then you're not going to stick with Right. And if it feels tough and there are some challenges like having kids, they're not on restrictive diets like I am because they're all very healthy and, like, they have Their own thing going on, and my wife's on a different diet, so there's challenges with that. But whenever you try if you're trying to do something that is hard, right, and you feel like you're going against your nature, That's what's really hard. And you're exactly right. For some people, calorie counting and knowing your macros really works is like, I want to have a diagram allowed to have those things. Whereas like For me, I'm like, well, I don't have to do portion counting. All I do is just make sure that my trend is in the right direction. And it always is as long as I'm strict. Right. It's like as soon as I break a rule, then it like slides off. Right. And it's never like if I eat pizza, which I had my wife got me really bad on Saturday, Like she ordered a pizza for the kids while we're at a restaurant, and I didn't have any of it. Then she ordered a 2nd pizza. And I'll be honest with you, man, like that I don't have that level of willpower. Like I had enough willpower to resist 1. And what happened? I just like to be. I felt gross. Like afterwards, I didn't feel good in my tummy because I don't eat that much cheese, especially Processed cheese like that. And it's like there's these things, knowing yourself. But if it's like really, really challenging all the time, it becomes all you think about. Like, I know some people, they There's some diets I've been on where I think about food all the time. I don't want to be on that. The only reason I'm doing 16 is because I don't really think about food. It turns out I don't get hungry during those 16 hours. If I was thinking about food the whole 16 hours like this morning, the last 30 minutes were tough. They were real tough. I don't happen this morning, but I just got really hungry about 30 minutes early. That was a tough 30 minutes. I couldn't do that for 16 hours. Are you kidding me? Like and it's there's this Idea, especially in America, that it has to be hard. It has to be painful. But there are ways to improve your health without doing things that are horrible.
Bryan Scudiere: Yeah. Like, it's not about I I always say, like, the extreme look. Some guys, like, love that extreme. They're just, like, total masochists. Right? They're like, I love eating boiled chicken, and it's because it's hard that I wanna do that. I tend to lean towards that. I like to do difficult things because it builds my self seem I like to do things because it builds my self confidence and my self respect. I'm not saying that if you don't like to do do hard things that you don't have any self respect or anything like that. That's not what I'm saying. I'm just saying the way that my brain is aligned is I love when people are like, I can't do that. That's really hard because then immediately in my brain, I'm like, okay. Now I wanna try that. So where I I think that there does need to be a certain level of discomfort because change doesn't happen unless you're uncomfortable, but there's a difference between unsustainable amounts of self imposed torture for no reason that there's a diminishing level of return. Right? Like, if I'm so hard on myself and so strict on myself that I can't even budge a little bit or I got a slice of a walnut For dessert, it's like, okay. I get you. I see what you're trying to do here, but, like, at the same time, can we get the same result And not hate every aspect of it. And that's where I I like to draw a fine line between it's let's get a little uncomfortable, Let's not get it to the point where you're gonna wanna retract backwards. I look at it like a pendulum. If you're super extreme and you swing in one direction immediately very hard, Then what ends up happening? You rebound equally in the other direction. This is why people lose a ton of weight, and then they put it all back on in a month Because they like their diet that they worked with. They hire a transformation coach who's like, in the next 12 weeks, you're gonna lose 50 pounds. The only way to do that is by, like, Extreme calorie restriction, extreme food restriction, and then after those 12 weeks, the coach is like, thanks for the picks, bro. I'll see you later. It's like, dude, you can't do that. You have to work with a lifestyle coach, which is what I am. Everything I do is about what's gonna work for the rest of your life.
Jonathan Green: Yeah. And I think that's the most important thing is seeing It has a journey and has a long term process because we can get we could do anything that stinks for 30 days or for 12 weeks. But after that, like, You don't wanna do that for the next 52 weeks or 1000 weeks, whatever, but it's exactly that. Like, tonight with dinner, I had broccoli, but it wasn't steamed. If it had been steamed, I would've gone crazy. So I still ate a massive amount of vegetable. It was, like, stir fried, which is I live in Asia, so we stir fry everything, and it's not perfect paleo, but 99% of the way there. Right? And so I'm I'm still eating something super healthy, but it's not gross. And that's for me, whereas other people, they won't eat broccoli no matter what. I definitely won't eat a brussels sprout. I've never had one my whole life. My mom tried There's a kid. I was like, not this. It looks like this the thing from alien. I'm not eating an alien egg, but it is finding something. I think that's what's Really challenging is that we think it either has to be really hard and horrible and unsustainable. And then what most people do, and this is for most things, We create these really strict rules and that we break them one time. We go, oh, I guess my diet's over. Right? Like, we make 1 mistake, and then the diet's over as opposed to saying no. There's room for making mistakes because you're going to. You're gonna miss a gym day. You're gonna eat something you shouldn't eat. Don't quit. There's so much of this hair trigger of this massive amount of self approbation. Right? Like, you look yourself. You beat yourself up. You go, I ate a piece of pizza. I have done that. I broke all of the rules. I'm a monster. I guess I'm not on paling anymore. Like, that's one way to look at it. Right? But the other way I can look at it is, like, well, I just have to make up for it. Right? I can just get Back in the saddle, you can have up and down days. Just wanna have more up days than down days, but we have this way of approaching rules that's very much When we break 1, oh, it's like if you quit smoking, which I did many years ago, and you have 1 cigarette go, oh, I guess I smoke now. And it's like, well, no. Let's not go back to Let's cycle all the way back. Right? But we do that especially with diet. It's almost like we're looking for an excuse to quit. I think part of it is that diet Now in English kind of means a short term change in what you eat for results as opposed to like, when I say I'm on the Paleo diet, I mean, it's Every time I eat, it's how I make my choices. It's not for me, it's a forever thing, not a short term thing. So I think that's why the way we see diets is like, oh, I go on a diet To get my goal and then I go off the diet. That's I think such a problem is that so we do something that's we can't sustain It's a quicker result rather than something you can sustain with a slower result. Like, yeah, I would love to lose all the weight I wanna lose in 1 week or in 3 weeks, but It's gonna take another year probably, which is fine as long as I stay consistent. I'm getting a lot of the other things I want, like being able to keep up with my kids. I'm never feeling hungry. I'm never feeling annoyed. I don't get grumpy about my diet. I don't get grumpy if my kids are having french fries, and I can't because I'm eating things that I like. So It's a little bit slower, but the consistency is so important. We often get so focused on the goal that we ignore the process, and we need a process that's sustainable. That's why everyone, Like, most people go through, like, dozens of diets in their lives, and that's the wrong mindsets. Like, no. Just find one that you can sustain even if it's a little slower. It's better if one that's sustained than one that's faster and you quit.
Bryan Scudiere: A 100%. It's just like building a business. Like, you talk about helping guys and gals start, like, their online business. Like, you don't build a $100,000 a month business in a day because you've worked really, really hard and didn't work a 20 hour day. Right? Like, that's I I don't Sleep Monday through Tuesday. It's like that that's just not what's going to help you win in the long term. It's always about what works every day, and this is why I have a concept that I call the Zone of progress. Right? I've I alluded to this before. Most people are either all or nothing. Like you just said, if I have 1 cigarette, if I have a piece of pizza, like, Oh, I'm off the diet now or I'm off I guess I'm a smoker again. And this is what I just tying back in what I said about Standards and raising your standards. Most people have either I'm perfect or I'm not doing anything. Either I hit every single marker or I'm off, and and And they identify with either what I call a 0 or 100 mentality. And what we wanna do is we wanna raise the standard. Like, If you have a 0 or 100 mentality, like, if you have a slice of pizza and you immediately think that you're off the diet, then you have a like, you have crappy standards. You have very low standards for yourself. What you need to do is you need to realize that if you raise your standards, like, what I tell my guys In Unbreakable Dads, it's 451. Right? 451. Something easy they can remember. I tell them, like, hey. Tattoo this on your hands so you never forget. Four workouts a week, 5 days of hitting your macros and your calories each week and then a gallon of water a day. 451. You do that, you're gonna progress. Right. Because what that tells you is, okay. Well, I have this schedule. Right? I schedule that I'm gonna work out on Tuesday, but my daughter gets Super sick. I gotta keep her home all day. I don't have time to go to the gym. My wife needs to stay long for a meeting, and it's like life gets in the way. Okay. This morning, My daughter is actually sick, and luckily, I have my mother in law is on spring break for school. She's a teacher, and she swooped in and and took it, but I almost had to reschedule this podcast. But long story short, like, if I didn't if, let's say, I had all those things happen where I couldn't work out, it's like, well, I just have to make sure that I hit 4 workouts a week. Like, my Standard is 4 workouts a week. It's not 7. Like, my standard's 7, and then I missed, and all of a sudden I have this, like, mental break in the shame cycle of, like, oh my god. I missed a workout. Like, I'm not perfect. I said, well, who cares? Like, my standard right now is 5. If I have to take a day off because life happens because we're dads, and we have kids, and we have people relying on us, That's okay as long as I make up for it in another area. So it's just raising your standards and living in that zone of progress. If you do 451, You're gonna progress. Are you gonna progress as much as if you got 6 workouts that week? No. But is it okay that you still got 4 because you still won your week? Yes. And so you can still look at it like I still won that week, and then you start to building momentum. And, eventually, you get to the point now where it's Like I said, I'm years in. Like, I could take a day off, but sometimes I don't even want to. Like, I haven't missed a day in the gym. Even if I go just to walk and Stretch and and do recovery stuff. I haven't missed a day in the gym in 6 months. I've gone 7 days a week for 6 months. But Is it is that something like, that's my standard. That's what I'm doing. Cool. But I have guys on my program that are looking great, feeling great, Super connected with their family progressing in their careers, they go 4 times a week, and that's fine. But it's just what's gonna what is gonna allow you to live in that zone of progress Week over week so you can stack wins for years and for decades.
Jonathan Green: I think that's really cool is to approach it 1 week at a time because So often we do these things that don't work and we get distracted because life does happen. So I think there's been very, very cool. You spend a lot of time with me and I really appreciate it. I know people wanna learn more about you. Tell people where they could find about you and find out more about becoming an unbreakable dad.
Bryan Scudiere: Absolutely. The best place to find me is on Instagram At Unbreakable Dads. You can also go to unbreakable dads.com. You could take a look at some of my client testimonials, things like that. I have a breakdown of, like, Why I do this, how I got so inspired to do this. And if you wanna apply for coaching on unbreakable dads.com, feel free to do that. I'll be in touch with you Immediately. All that stuff. Like, I don't have some of these guys on here. Like, they have their teams or whatever. If you DM me, it's me. If you text me, it's me. So feel free to to send me a text, and I got a bunch of free resource guides too if you wanna go to unbreakabledads.comforward/ on the go. I have an entire on the go guide for my dads out there who spend their days either going out on sales calls or they're in the car, they're truck drivers, or You're out and about with the kids. I went to every single fast food menu, and I broke down what are the 3 to 5 healthiest options. So if you get stuck where all you got Is it Pizza Hut, a Wendy's, something like that? I still hook you up, and you could still eat something that's gonna move you towards your goals. So So I got something for you there.
Jonathan Green: That's awesome. Thank you so much for your time. I know people are gonna love it. I think this can be a very cool episode because we got a lot of dads. They're trying to build a business and still wanna take care of their bodies.
Bryan Scudiere: Absolutely. Thank you so much, John. Appreciate you.
Jonathan Green: Thank you for listening to the Serve Master podcast. Get a free copy of my bestseller Fire Your Boss right now on Amazon. Go to servemaster.com forward slash get fire or just search fire your boss on Amazon.
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